BrightSmile Dental
Healthcare & Dental
BrightSmile Dental
BrightSmile Dental was relying on phone calls for all appointment bookings, and their website looked...
Healthcare & Dental📍 Adelaide, SA
Brighton Dental
Filling Schedule Gaps with Smart Booking
+35%
Schedule Efficiency
-78%
No-Show Rate
-60%
Phone Time
⚡The Challenge
Dental practices live and die by schedule efficiency. Brighton Dental had too many gaps—cancellations, no-shows, and awkward time slots that didn't fill. Staff spent hours on phones trying to fill gaps by calling patients. Lost revenue from empty chair time added up to $3000-4000 per month. They needed patients to self-schedule and automatically fill cancellations.
💡Our Solution
Implemented intelligent booking system that shows available slots and suggests appointment times. Automated reminder system reduced no-shows dramatically. When cancellations happen, system automatically notifies waitlist patients via SMS who can claim slots instantly. Added online forms for new patients to complete before arriving. Featured different appointment types so patients book appropriate time slots.
📊The Results
+35%
Schedule Efficiency
More appointments, fewer gaps
-78%
No-Show Rate
Reminders work effectively
-60%
Phone Time
Staff focus on patient care
“Our schedule stays full now. Cancellations get filled immediately through the waitlist system. No-shows dropped dramatically with automated reminders. Staff spend time with patients instead of on phones booking appointments.”
DEC
Dr. Emma Clarke
Principal Dentist, Brighton Dental
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