Adelaide Construction Works
Construction & Trades
Adelaide Construction Works
Adelaide Construction Works relied entirely on word-of-mouth referrals. While they had a great reput...
Construction & Trades📍 Perth, WA
Confidential Home Builder
Conversion Rate Doubled: Builder Turns More Visitors into Clients
+129%
Conversion Rate
-56%
Cost Per Lead
+40%
Lead Quality
⚡The Challenge
Getting decent traffic but not enough inquiries. Only 2 out of 100 visitors contacted them—way below industry average. Traffic was expensive whether from ads or SEO, so low conversion meant wasted investment. Needed website that convinced visitors to reach out instead of checking competitors.
💡Our Solution
Rebuilt website focused on trust and credibility. Added comprehensive portfolio with detailed project descriptions. Featured client testimonials with real names and photos. Created transparent process overview showing what clients can expect. Added guarantees and quality commitments. Simplified contact process with multiple options. Featured credentials and insurance clearly.
📊The Results
+129%
Conversion Rate
From 2.1% to 4.8% conversion
-56%
Cost Per Lead
Same traffic, double the leads
+40%
Lead Quality
Better qualified inquiries
“Same amount of visitors but double the inquiries. The website now actually sells our services instead of just showing information. Every improvement to conversion is pure profit since traffic costs the same.”
CC
Confidential Client
Director, Home Building
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