Why is whitespace important in website design?

Whitespace (or negative space) is the empty space around elements on your website. Far from being wasted space, whitespace improves readability, creates visual hierarchy, and makes designs feel premium and sophisticated. Cramped websites with little whitespace overwhelm visitors and hurt conversions. Generous whitespace guides the eye to important content, makes text easier to read, and allows design elements to breathe. Luxury brands use abundant whitespace to convey elegance. We balance whitespace with information density - your website should feel spacious without seeming empty. Mobile screens particularly need whitespace for comfortable browsing. During design, we carefully plan spacing to create a clean, professional appearance that encourages engagement.