CoolTech HVAC
HVAC Services
CoolTech HVAC
Summer in Melbourne means scrambling for air conditioning installations. CoolTech did good work but ...
Photography & Media📍 Perth, WA
CaptureIt Photography
Portfolio That Books Weddings
+240%
Wedding Bookings
$4,200
Average Package Value
8 months
Booking Lead Time
⚡The Challenge
Wedding photography is competitive and couples shop primarily online. CaptureIt's Instagram was good but didn't convert to bookings. Couples wanted to see full wedding galleries, not cherry-picked shots. They competed on price against cheaper photographers. They needed to showcase their storytelling ability and attract couples willing to invest in quality photography.
💡Our Solution
Built portfolio-focused website showcasing complete wedding stories, not just highlight shots. Organized by wedding style—garden weddings, beach, indoor, destination. Added behind-the-scenes content showing their approach. Featured couple testimonials with their favorite photos. Created transparent pricing guide with package comparisons. Added availability calendar and inquiry form asking about wedding vision.
📊The Results
+240%
Wedding Bookings
Full wedding galleries convince couples
$4,200
Average Package Value
Up from $2,400 previously
8 months
Booking Lead Time
Book further ahead now
“Couples spend hours looking through our complete wedding galleries. They see our storytelling ability, not just pretty photos. We attract couples who value quality and book our premium packages. Price isn't the deciding factor anymore.”
SK
Sarah Kim
Owner, CaptureIt Photography
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