Can I have separate wholesale or B2B pricing?

Yes! Wholesale and B2B functionality enables selling to both consumers and trade customers. Features include: customer group pricing (retailers see wholesale prices, consumers see retail), quantity discounts (automatic breaks at 10, 50, 100 units), wholesale-only products (not visible to retail customers), minimum order quantities per customer group, tax exemptions (for trade accounts with ABN), credit payment terms (invoice, net-30 for approved accounts), custom registration (wholesale signup requires approval), and separate checkout experience. Retailers login to see wholesale prices throughout the store. You can offer tiered pricing: bronze/silver/gold wholesalers with different discounts. B2B customers often purchase differently: larger quantities, less frequent, bulk shipping. The system handles mixed models - some businesses have public retail site with private wholesale portal (password-protected section). This enables dual revenue streams without separate websites.